Wednesday, May 16, 2007

Purposes of Viral Marketing

Viral marketing otherwise known as word-of-mouth advertising is the skillful promotion of a product, brand or services with strongest influence in the online market. A fertile source for viral marketing is through online forums, blogs, IRC (Internet Relay Chat), UseNet newsgroups, instant messaging, and emails. Purposes of viral marketing include utilizing several pre-existing social networks to generate positive impacts on the minds of maximum number of readers.

An amazing viral marketing helps to create exponential increase in the exposure and influence of the message from a single reader to thousands and millions of other readers; just like a biological virus that is spread from persons to person. Higher the pass-along rate higher is the percentage of viral marketing impact. If someone forwards an extremely mind blowing article or blog to large number of their friends or associates, the pass-along rate increases extensively. This is a viral marketing success. Thus in actual fact, an appropriately running article, forum or blog can be used expansively for the purposes of generating social networking, viral marketing, and ultimately building solid traffic.

There are numerous free knowledge sharing sites and free web-based e-mail service providers (e.g.: hotmail, gmail, etc) that were formed with the purposes of viral marketing or advertising. The Internet marketing is today packed with a number of online discussion forums where people get the opportunity to share information, exchange pictures or music and take part in discussions on a wide array of topics. Viral marketing utilizes the every possible communication network in the Internet.

With viral marketing, free information, free faqs, free email services, free weekly/monthly e-newsletters, short-form editorials, free IT consultancy or business advices are mostly given away. Viral marketing attracts audience by giving away flash games, amusing video clips, advergames, SMS etc. Submitting links to various other highly viewed website will also help to increase viral marketing.

posted by Outsource Strategies International @ 8:31 PM

Comments:

Has anyone out there heard about WideCircles.com. It seems like a way better service then wasting money on PPC. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it. My friend told me he got around 100 visits from single post which cost him $0.40c. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?s=imt1

# posted by

gayathri : 5:09 AM

I was reviewing a few viral marketing service and came accross something pretty intresting called WideCircles. They seem to work by sending viral messages to various websites like forums, blogs, wiki's and so on. My friend signed up for the account the other day after running a small but successful campaign ( targeting very specific niche ) and told me about it. It seems like a nice idea to gather highly relevant traffic and help with the SEO process at the same time while paying very small amount of money compared to pay per click. In any case, I am going to give them a try today. In case you are intrested here is the site. http://widecircles.com?imt=3

# posted by

Thushara : 8:18 PM

Has anyone out there heard about WideCircles.com. It seems like a way better service then regular pay per click. Apparently they are using refering websites ( forums, blogs, wiki, etc. ) and have a viral word of mouth distributed approach to it which is engaging rather ther then interrupting customers. My friend told me he got over 500 visits from single post which cost him around $0.40c, within a few days. I am going to give them a try today . In case you are intrested here is it. http://widecircles.com?imt=3

# posted by

shanthi : 1:16 AM

# posted by

gayathri : 6:41 AM

# posted by

gayathri : 9:29 AM

Hello That a An amazing viral marketing helps to create exponential increase in the exposure and influence.it impotent us.

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Sandhaya,

Put The Message Where It Matters! WideCircles aka Wide Circles represents relevant, distributed, highly targeted and efficient internet word of mouth marketing using entertaining or informative messages that are designed to be passed along in an exponential fashion using social network mediums such as blogs, forums, wikis and so on. http://widecircles.com

# posted by

aradana : 5:00 AM

It seems good,interesting,important too.
............
Thushara
Social Media Marketing

# posted by

Thushara : 7:05 AM