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It has become necessary to have an optimized website for all types of online business to become more visible in search engines and attract more customers. Search engine friendly website is not only beneficial to get high ranking but also helps website to load faster and become more visible to net surfers. Properly optimized websites rank high in the search engines with their user friendly content text, good navigation, and Meta tags relevant to the website.

In order to make a search engine friendly website, one has to remember a number of things – avoid irrelevant keywords or text, use of hidden texts, links, and small texts that is hardly visible for visitors. Some other important things to remember while designing website are:

  • Make sure you have a good domain name (related to your business)
  • Keep company name and logo visible to website viewers
  • Put a brief description about the business in the home page
  • Try to deliver clear information through the website and avoid big images, shocking colors, blinking texts, and confusing animations in the web pages
  • Make use of CSS files in website
  • Avoid the use of image maps, excess flash files, frames, dynamic URLs that will confuse the search engine robots
  • Use simple and easy-to-navigate links
  • Put clear and informative web contents holding information about your services, products, and business
  • Add relevant keywords into Meta tags (keyword, title, and description) in the header portion of website
  • Avoid errors such as broken links and incorrect html